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Course Description

Leverage data-driven decision-making to enhance the customer experience in digital transformation initiatives. In the digital age customer expectations are higher than ever, and organizations need to deliver exceptional customer experiences to remain competitive and retain customer loyalty. Learn how to use data-driven decisions to better understand customer behaviour, preferences, and pain points. Develop strategies to better meet your customer’s needs.

Delivered through engaging online lectures, case studies, hands-on exercises and interactive discussions. Explore real-world examples and collaborate with peers, making the learning experience both informative and practical.

This course is delivered in collaboration with Tantus.

Course Details

Course Learning Outcomes:

Upon the completion of this course, participants will be able to:

  • Describe the roles of change management within the context of digital transformation
  • Develop effective change management strategies tailored to an organization's needs and cultural context
  • Identify and address resistance to change that arises in digital transformation initiatives
  • Implement strategies to foster a digital culture within organizations and drive active stakeholder engagement in digital transformation
  • Use various tools and techniques to facilitate change and measure effectiveness

Summary of Topics for Instructions:

  • Understanding Change Management in Digital Transformation
  • Developing Change Management Strategies
  • Identifying and Managing Resistance to Change
  • Fostering Digital Culture and Stakeholder Engagement
  • Tools and Techniques for Effective Change Management

Who is the Course For:

This course is perfect if you:

  • are a business leader who is responsible for shaping the strategic direction of digital initiatives
  • are a manager who manages and oversees digital transformation projects
  • are an IT or Technology professional who wants to learn about the strategic and operational aspects of digital transformation
  • are a mid-career professional who is seeking to transition into roles that require digital transformation expertise
  • are a recent graduate who wants to gain specialized knowledge and skills in digital transformation

Prerequisites

No mandatory prerequisites.
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Thank you for your interest...

Unfortunately, this course is not currently open for enrolment.

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