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Course Description

Develop your ability to solve business issues, while examining managerial strategy and practices in real-world settings. Learn to diagnose problems, analyze and evaluate solutions, and formulate action plans, all within a holistic policy framework. The focus is on managerial attitudes, as well as knowledge and skills.


Course Details

COURSE OBJECTIVES

Upon successful completion of this course, you will be able to:

  • Describe and use the strategic management process
  • Explore the potential flaws of strategy
  • Describe the nature and role of vision and mission statements
  • Discuss and understand the role of culture, ethics and policy in strategic management
  • Describe the nature and role of the "SWOT" analysis process.
  • Understand the importance of recognizing, creating and exploiting competitive advantage.
  • Develop Business Strategies plus describe and understand their application
  • Understand the role of policy and organizational structure in the execution of strategy
  • Understand and appreciate the critical role of the leader in strategic change
  • Explain how to measure and manage the effectiveness of strategy implementation
  • Apply the course material to your work and or business environment
  • Work collaboratively in a team setting and contribute to an on-line learning community

Notes

Formerly: Business Policy

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