Course Description

Starting a New Business

Gain the knowledge, skills and tools needed to start a business. Learn the fundamental components of a complete business model. Key activities in the course will be identifying resources and supports for starting a business including research techniques to validate markets for new business ideas. Identify entrepreneurial risks and explore tactics to mitigate those risks. Apply the concepts learned by developing and presenting a compelling and persuasive business plan proposal.

Course Details

By completion of this course, successful students will be able to:

  • Classify and categorize the fundamental components of a complete business model
  • Identify key resources and supports available for starting a business
  • Utilize research techniques to market validate new business ideas
  • Identify sources of entrepreneurial risk and mitigation tactics
  • Develop a complete business plan proposal supported with a compelling and persuasive business presentation
Enrol Now - Select a section to enrol in
Oct 18, 2022 to Dec 05, 2022
Delivery Options
Course Fees
Flat Fee non-credit $495.00
Reading List / Textbook

Title: Small Business Management: Launching and Growing New Ventures
Edition: 6th
Authors: Justin Longenecker; Leo B. Donlevy; Terri Champion; J. William Petty; Leslie E. Palich; Frank Hoy
Publisher: Nelson
ISBN: 978-0176701666

This textbook is offered in a digital format. Access may be purchased from the University of Calgary Bookstore.

Visit the UCalgary Bookstore at www.calgarybookstore.ca.

Section Notes

This course uses Desire2Learn (D2L), an online learning management system. The instructor will post your course outline and other materials in D2L. For more information about D2L, please visit our Online Learning Resources.

Unless notified, all online courses are available at 9 am MT the day before the start date. Students registered on (or after) the start date will receive access within one day of registration.

Students unfamiliar with online learning are encouraged to take our free Digital Skills for Learning Online course.

Unless otherwise stated, notice of withdrawal or transfer from a course must be received at least seven calendar days prior to the start date of the course.

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