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Course Description

The actions and decisions of various levels of governments in Canada impact organizations in positive and negative ways. In this overview course, you will explore what drives government decision making and learn communications methods to attempt to influence government. You will learn how to communicate effectively with government and how to build coalitions to influence government, all geared to help achieve results for you and your organization.

Formerly: Government Relations: Communicating With and Influencing Government

Course Details

Upon successful completion of the course you will be able to:

  • Apply a communications framework to government relations activities
  • Describe strategies and tactics used to influence government
  • Apply communications for government relations activities
  • Define the concept of public policy
  • Create a government relations plan
  • Examine and summarize a specific public policy issue

Applies Towards the Following Certificate(s)

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