Course Description

Have you ever spotted that motivational magic that occurs when an organization – and the people within it – have a clearly defined purpose?  When teams and individuals are able to articulate meaningful, direction-setting purpose, it engages their desire to contribute and enlivens their actions. In fact, the truest work of leadership is to identify and harness the power of purpose. Without purpose-driven leadership, teams can drift; but with it, vision, mission, values, goals and measures take on laser-like focus and the potential for excellence. Through this seminar, learn to discern and enliven the power of purpose so that everyone benefits – you, your team and your organization. 


  • Achieve greater insight into your own, your team’s or your company’s purpose – your ‘why’. Be able to clarify and articulate what that is.
  • Discover how to engage, empower and elevate yourself and others through the power of clear purpose.
  • Understand how to instil a sense of inspired accountability among those you lead and/or work with.
  • Explore how to create alignment between your own and others’ aspirations (individuals, your organization, division, and/or team) -- particularly if or when they differ.
  • Share, discuss, and expand leadership experiences, with live coaching and opportunity for in-the-moment feedback, application and experience.

Certificate for Emerging Leaders topic area: Building Relationships

Applies Towards the Following Certificate(s)


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Jun 10, 2021 to Jun 24, 2021
Delivery Options
Course Fees
Fee Before GST non-credit $629.00
Reading List / Textbook

No textbook required.

Section Notes

This course uses Desire2Learn (D2L), an online learning management system. The instructor will post your course outline and other materials in D2L. For more information about D2L, please visit our Online Learning Resources.

Please note there are mandatory live sessions included in this course.

The live sessions will be held in real time as follows:

  1. Thursday June 10, 6:30PM to 7:30PM MT
  2. Thursday June 24, 6:30PM to 7:30PM MT

To fully participate in the live sessions you will need to have access to a reliable headset with microphone, and a webcam is strongly recommended.

Unless notified, all online courses are available at 9 am MT the day before the start date. Students who register on (or after) the start date will receive access within one day of registration.

Students who are unfamiliar with online learning are recommended to take BMC 352 Learning Online prior to enrolling in this course.

Unless otherwise stated, notice of withdrawal or transfer from a course must be received at least seven calendar days prior to the start date of the course.

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