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BMC 242 Employee Communications

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Course Description

Learn how to align appropriate communication methods with audience information needs, cultivate desired leader behaviour as a powerful message-sharing technique, serve as an internal consultant to project teams and business units, and evaluate desired communication outcomes, and more. This course will be of interest to both communications and human resources professionals. Proficiency: A solid understanding of the public relations function or the Public Relations course.

Course Details

Upon successful completion of the course you will be able to:

  • Explain the fundamentals of sound employee communication planning practices
  • Prepare a basic strategic plan that includes audience analysis, measurable objectives, key messages, appropriate tools, and evaluation methods
  • Explain how to use total rewards communication to promote employee attraction and retention
  • Determine appropriate traditional and online communication tools based on the needs and interests of your audiences

Applies Towards the Following Certificate(s)


  BMC 242 - 011 Employee Communications  
  Summer 2017   Status:  Available
Class:   Tue, Wed, Thu 8:30AM - 4:00PM
25 Jul 2017 to 27 Jul 2017
Number of Sessions: 3 Sessions
Hours: 20.00
Course Fees:   Flat Fee non-credit    $445.00
Potential Price Adjustments:
Campus: Downtown
Delivery Options:  Class
Instructor(s): Taka Mukono
  Reading List / Textbook:  No textbook required.
  Section Notes:  

Please note that this course uses an intensive format and runs Tuesday, Wednesday & Thursday  July 25 - 27

Due to the intensive nature of this course, it is recommended that you pre-read or familiarize yourself with course materials prior to the course.

Students are expected to attend all sessions.

Students will be required to complete assignments during the week and may be asked to prepare a final assignment after the course has ended.

If your desired course section is full, please check if another section is available for registration or add your name to the waitlist as sections are often added based on demand..


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