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BMC 357 Stakeholder Engagement

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Course Description

Stakeholder engagement is the involvement of a person, group or organization in a decision-making process. This is becoming increasingly important for organizations as their decisions can potentially impact key stakeholders. Stakeholder engagement is critical to the successful implementation of decisions and vital in the building of ongoing dialogue and relationships.

Course Details

Upon successful completion of the course you will be able to:

  • Identify stakeholder groups (internal and external) and understand the impact of the stakeholder groups in the engagement process
  • Identify the importance of stakeholder engagement for any organization
  • Apply the stakeholder engagement framework to a decision-making process
  • Identify various stakeholder engagement techniques and best practice

Formerly: BMC 180 Community Relations


Successful completion of BMC 119  Public Relations prior to registering in BMC 357 Stakeholder Engagement is strongly recommended.

Applies Towards the Following Certificate(s)


  BMC 357 - 002 Stakeholder Engagement  
  Winter 2017   Status:  Available
Class:   Sat 8:30AM - 4:00PM
25 Feb 2017 to 11 Mar 2017
Number of Sessions: 3 Sessions
Hours: 20.00
Course Fees:   Flat Fee non-credit    $445.00
Potential Price Adjustments:
Campus: Downtown
Delivery Options:  Class
  Reading List / Textbook:  To Be Determined
  Section Notes:  

This course is scheduled as an intensive format, three Saturdays February 25, March 4 and 11, 2017, from 8:30 to 4:00 pm

Due to the intensive nature of this course, it is recommended that you pre-read or familiarize yourself with course materials prior to the course.

Students are expected to attend all sessions.

Students will be required to complete assignments during the week and may be asked to prepare a final assignment after the course has ended.

The instructor may choose to use Desire2Learn (D2L), an online learning environment, to post the Course Outline and other course materials. If you have questions about using D2L, let your instructor know when you attend the first class. D2L may not be available before the start date of the course.

A $25 fee applies for course withdrawals and transfers.  

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